Best Fenty Beauty BEAUTY by Rihanna Dupes Under $25

The Fenty Beauty BEAUTY by Rihanna has become a cult favorite since its launch, and it's easy to see why. This $29 lipstick delivers rich, buildable color with a comfortable soft-matte finish that doesn't dry out your lips. The formula strikes that perfect balance between long-wearing and comfortable, making it a go-to for makeup lovers who want statement color without the commitment of a traditional liquid lipstick.

But at nearly $30 per tube, it's not exactly budget-friendly for everyone. The good news? There are some fantastic drugstore and affordable alternatives that capture the essence of this beloved formula without breaking the bank.

Why Everyone's Obsessed with Fenty Beauty BEAUTY by Rihanna

This isn't just another celebrity beauty launch riding on star power. The BEAUTY by Rihanna lipstick earned its reputation through genuinely impressive performance. The soft-matte finish feels more like a hydrating lip balm than a traditional matte lipstick, thanks to its blend of moisturizing ingredients that keep lips comfortable for hours.

The color payoff is another standout feature – you get full, opaque coverage in one swipe, but the formula is forgiving enough to blend and build for a more subtle look. Plus, the sleek packaging and satisfying magnetic closure make it feel luxurious every time you use it.

Top Affordable Dupes for Fenty Beauty BEAUTY by Rihanna

Morphe Lip Filter Hydroplump Soft Matte Lipstick - $12

The Morphe Lip Filter Hydroplump Soft Matte Lipstick is hands-down the closest dupe you'll find for the Fenty original. At $12, it's less than half the price while delivering remarkably similar performance.

What makes it so similar:

• Nearly identical soft-matte finish that feels hydrating on lips
• Excellent color payoff with one-swipe opacity
• Long-wearing formula that fades evenly throughout the day
• Comfortable wear without drying or flaking

The Morphe version includes hyaluronic acid for added hydration, which actually makes it feel slightly more moisturizing than the Fenty original. The shade range isn't quite as extensive, but popular colors like "Filter" (a perfect nude-pink) and "Mood" (a rich berry) are spot-on matches for similar Fenty shades.

The main differences: The packaging isn't as luxe (no magnetic closure), and the applicator is slightly different. Some users find the Morphe formula transfers a bit more than the Fenty, but the difference is minimal.

Shade Matching Made Easy

Finding the right shade match depends on your undertones and desired intensity. For those who love the original Fenty shade range, here's what to look for in dupes:

Cool undertones: Look for Morphe shades with pink or berry bases Warm undertones: Opt for peachy-coral or brown-based shades Neutral undertones: Classic nude-pinks and mauves work best

The beauty of both the original and its dupes is that the soft-matte formula is forgiving – even if the shade isn't a perfect match initially, you can easily blend and build to achieve your desired look.

Formula Breakdown: What Makes These Dupes Work

Both the original Fenty lipstick and its best dupes share key formula characteristics that set them apart from traditional matte lipsticks:

• Hydrating base: Unlike drying liquid lipsticks, these formulas include moisturizing ingredients
• Buildable coverage: You can create anything from a subtle stain to full opacity
• Comfortable wear: No tight, dry feeling that makes you want to immediately reach for lip balm
• Even fade: When they do wear off, they fade gradually rather than patchily

Which Dupe Should You Choose?

For the closest overall experience: Morphe Lip Filter Hydroplump Soft Matte Lipstick wins hands-down. The formula, finish, and wear time are remarkably similar to the Fenty original.

For the best value: Again, Morphe takes the crown at $12 versus Fenty's $29. You're getting premium performance for less than half the price.

For specific shade matching: The Morphe line offers solid color matches for most popular Fenty shades, though the range isn't quite as extensive.

Shopping Tips for Fenty Beauty Dupes

When shopping for dupes, keep these tips in mind:

• Check shade swatches in natural light when possible
• Read reviews from people with similar skin tones to yours
• Consider buying multiple shades since the dupes are so affordable
• Don't expect 100% identical performance – even the best dupes have slight variations

The Bottom Line

While the original Fenty Beauty BEAUTY by Rihanna is undeniably gorgeous, you don't need to spend $29 to get that coveted soft-matte finish and comfortable wear. The Morphe Lip Filter Hydroplump Soft Matte Lipstick delivers nearly identical results for $12, making it an easy recommendation for anyone wanting to try this type of formula without the splurge.

Whether you're building your lipstick collection on a budget or just want to try multiple shades without the commitment, these dupes prove that great makeup doesn't always require a luxury price tag. See all available dupes to find your perfect match and save money while still getting that coveted Fenty-quality finish.